1. Because we manage over 2,50,000 members across or social media and even if .25% decide to contact us each day via FB, it's over 600 messages, over 25 messages an hour.
  2. Each person messaging us usually believes they're one of perhaps two people to do so that day. The real number is many times that.
  3. This results in disrupting our usual schedules, meeting and even sleep, because members sometimes message us at 3 - 4am in the morning!
  4. Using the email address means we have time to investigate, think and respond clearly.